Press Archive - 2010

All over the UK, fashion editors and journalists are enjoying Xen-Tan's amazing results, and singing the praises of our products's smooth, authentic olive tone.

  • The Tantalist

    "develops into a wonderfully natural colour"

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  • Take It Easy

    "Don't worry about streaks, there won't be any!"

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  • Take It Easy

    "a streak free version like Xen-Tan"

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  • Red

    "Perfect for Spring/Summer 2011"

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  • The Times

    "Oh, Kate! So much to do, so little time... - 'To-do-list...Book Xen-Tan appointment.'"

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  • TheTantalist.com

    "If I want a deep tan I use Xen-Tan The Dark Lotion, which I always apply with a mitt. It's totally flawless!"

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  • Best Beauty Buys

    "There's a reason this tan is the choice of Hollywood's hottest right now."

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  • Observer Magazine

    "Truly, the perfect self-tan if you're worried about going pale in winter"

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  • Brides

    "It looked natural (my fiancé loved it)...it's the perfect shade for my wedding."

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  • Expert Beauty

    "For a longer lasting, yet subtle effect, tanning supremos Xen-Tan make Transform Luxe."

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  • Life & Style - Interview with Kate Walsh

    "As for my beauty regime... fake tan always makes me feel better. Xen-Tan is my latest discovery; it's fabulous and has a really lovely smell."

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  • TheTantalist.com - Tan of the Month - Transform Luxe

    "This has to be one of the best gradual tanners on the market. This one I have totally fallen in love with. Not just because of the natural golden glow that it gives, but also because it only needs to be applied the once and then the tan last for 4-5 days and fades very well"

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  • Cosmopolitan

    "Beauty Awards 2010: The Best of the Best - Best Gradual Self-Tan - Transform Luxe"

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  • Irish Daily Mirror

    "Definitely worth a try if you'll be baring some flesh for a special occasion this winter"

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  • Prudence

    "Best Buy Beauty Awards 2010 - Best Splurge - Deep Bronze Luxe"

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  • Handbag.com

    "Dark Lotion Absolute Luxe... Faking it favourites"

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  • More

    "Intelligent Tanning"

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  • Telegraph

    "Salon Tanning Treatments - The colour looked really great, very natural - no one believed it was fake"

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  • Bella

    "Fake tan formulations really have become more sophisticated than ever and we particularly like Xen-Tan Face Tanner Luxe"

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  • Glamour

    "7 Steps for staying perfectly (fake) tanned. Apply Dark Lotion Absolute Luxe in six sections"

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  • Grazia

    "For tan worshippers...Xen-Tan Dark Lotion Absolute Luxe, £34.95"

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  • Stylist

    "Xen-Tan Dark Lotion Absolute Luxe. Famous for its DHA, the tanning ingredient which gives a richer colour on both pale and olive skintones"

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  • Woman

    "Loved by Drew Barrymore, the Xen-Tan range has launched its new Dark Lotion Absolute Luxe... for an 'off the beach in Rio' glow"

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  • More

    "Dark Lotion Absolute Luxe - A super-rich formula that gives an amazing intense tan"

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  • ElleUK.com

    "... will have people second guessing whether you've been on holiday"

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  • TheTantalist.com

    "This is four years in the making and the darkest tan on the market...the colour is deep and golden but without being orange"

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  • Style.com

    "When it comes to darker complexions, Xen-Tan's new Dark Lotion Absolute Luxe is Read's go-to.A lotion formula, it delivers a deep, streak-free tint that usually lasts for 'about seven to ten days'."

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  • Marie Claire

    "Dark Lotion Absolute Luxe, delivers an intense but seamless tan"

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  • Vogue

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  • Heat

    "Cameron Diaz - Her Secret Weapon? ... Xen-Tan's DEEP BRONZE LUXE!"

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  • More

    "Xen-Tan verdict 5/5"

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  • Metro

    "I'm delighted with my perfect olive skin"

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  • Heat

    "The A list's must-have ... Fake tans"

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  • Good Housekeeping

    "Gives a realistic colour and is less drying than many others"

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  • Now

    "For Long-Lasting Colour"

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  • Evening Standard

    "Xen Tan - The Louis Vuitton of The Self Tan World"

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  • New

    "Readers' Fave"

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  • Look

    "Best Gradual Tan - Pro Choice"

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  • Sugar

    "Winner - Celeb Favourite - Best Self Tan"

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  • Red

    "Top Tanner - Gives the most realistic Sun-Kissed Skin"

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  • Natural Beauty

    "The Best Natural Self Tanner around, a perfect olive tone without that dreaded hit of orange."

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  • Glamour

    "This is quite golden and warms skin beautifully"

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  • Star

    "Celebs brand Tan"

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  • Fabulous

    "Fabulous Beauty Awards 2010 - Best Fake Tan - Experts Choice"

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  • Cosmopolitan

    "In a test, this was the only self-tanner that several Cosmo staffers were able to sneak by their men..."

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  • Tatler

    "If you're always battling tanned palms, give mitts a try."

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  • Irish Daily Mail

    "10/10. Best Fake Tan."

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  • Image

    "Polishes and preens dry skin like no other."

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  • Closer

    "Developed into a natural colour with a lovely vanilla scent. Skin felt smooth and hydrated thanks to its antioxidant-rich ingredients."

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  • Daily Mail

    "We're hooked. It smells delicious... is really easy to use and doesn't leave streaks."

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  • Zest

    "I couldn't believe the natural looking results... it looked flawless."

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  • Glamour

    "A few layers of my trusted Deep Bronze Luxe and I almost feel like a Victoria's secret model."

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  • Marie Claire

    "Xen-Tan spray tan lasts for a record-breaking 10 days."

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  • Woman's Home

    "Xen-Tan Transform Luxe Premium Sunless Tan, £23.95 for 236ml - A fab colour."

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  • Marie Claire

    "A full-on tan before summer can be tacky, but a bronzed glow looks youthful."

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  • She

    "It gives gorgeous, natural-looking tan that doesn't smell and fades evenly."

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  • Woman's Own

    "Fab Natural Colour."

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  • The Mirror

    "Cheat your way to a slimmer-looking bod."

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  • Sunday Times

    "FYI, lasts twice as long as St Tropez."

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