If you are of the fair-skinned variety, you will clearly understand that no matter how hard us guys try, we can't forget the self-tanning fiascoes of the past. Either those carrot-coloured memories or “I tanned last night, and I’ve not even changed colour “ recollections still prevent many from trying self-tanners (or worse yet, are the reason many head to tanning salons for what they consider to be a better, and faster, way to get a pre-bikini glow).
But before you expose yourself to the wrinkle-causing and potentially life threatening UV rays of a tanning bed, read on........
XEN-TAN, the new fake tan that has taken the USA by storm has been labelled as an absolute must-have for Hollywood’s palest A-Listers, and the good news is, it’s finally arrived in the UK.
It's not "fair" that most self-tan products in the past looked the best on people who already have a tan. XEN-TAN sunless tanning products are formulated to flatter people with even the fairest skin tones. Technology has improved greatly in the self-tan market and we can now produce a very realistic colour that makes fair skin look naturally darker. The dark-tanning formulas are actually better for fair skin than lighter-tanning products. For those shy of dark "instant" colour but recognise the benefits - try our revolutionary new product “Transform” which results in the same beautiful tan but is applied as an everyday moisturiser.
They key is to get a natural tone. The key to a sunless tan that doesn’t look fake is the undertone. Fake tans don’t look fake if you get a colour that works on all skin tones. XEN-TAN has a more olive undertone so no matter what your skin tone you look like you’ve tanned on a beach not rubbed an orange peel on your skin.
It’s crucial that when purchasing a fake tan to take note of the fact that “The fairer your skin tone the more you need a “dark” sunless tanner not “light”. Light tanners can look too yellow on pale skins. You want to look like those exotic beauties in Cannes. Use a Dark tanner but just apply a bit more sheer. Your tan will be just right on your skin tone.”
Product suggestions for those of you with fair skin
Transform is different. - It is a completely non-sticky lotion that smells yummy and feels like…nothing…on your skin.
It allows you to build a beautiful realistic tan daily, without even remembering you are wearing a self-tanner. Even in the hottest conditions the lotion will never feel sticky or leave an awful odour on your skin. A new time-release ingredient helps you to develop the most natural, even colour.
The anti-oxidant complex, vitamin E and super moisturiser Shea Butter keep you perfectly smooth in those difficult areas—ankles, knees and elbows.